Product Marketing Manager | Rakuten Symphony IS BU

Product Marketing Manager | Rakuten Symphony IS BU

Marketing | 경력 | Korea

Job Summary We are looking for an experienced and motivated Product Marketing Manager to lead product marketing initiatives for assigned products and

Product Marketing Manager

Marketing
경력 6년 이상
정규직
Korea
채용 시 마감
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Job Summary

We are looking for an experienced and motivated Product Marketing Manager to lead product marketing initiatives for assigned products and drive go-to-market success.
As a Product Marketing Manager, you will own product positioning, messaging, go-to-market planning, and key marketing initiatives while working closely with Product, Engineering, Sales, Business Development, and Corporate Communications teams. You will have the opportunity to shape how our products are positioned in the market and directly contribute to product growth and adoption.

Responsibilities

  • Own product marketing strategy and go-to-market plans for assigned products
  • Develop compelling product positioning, messaging, and value propositions based on market and customer insights
  • Lead product launches, campaigns, and key marketing initiatives from planning through execution 
  • Partner with Product, Engineering, Sales, and Business Development teams to drive cross-functional alignment and execution
  • Conduct market research and competitive analysis to identify market opportunities and strengthen product differentiation
  • Develop sales enablement and marketing materials that clearly communicate product value
  • Monitor market trends, customer feedback, and marketing performance to identify opportunities for growth and improvement
  • Act as the marketing owner and key point of contact for assigned products

Minimum Qualifications

  • Bachelor's degree or equivalent practical experience
  • 6+ years of experience in product marketing, B2C/B2B marketing, business development, product management, and/or sales, preferably in the IT industry
  • Experience in leading product marketing initiatives and cross-functional projects
  • Understanding of product positioning, go-to-market strategy, and B2C/B2B marketing
  • Proficiency in spoken and written English and Korean

Preferred Qualifications

  • Proficiency in spoken and written Japanese 
  • Strong strategic thinking, communication, and problem-solving skills
  • Proven ability to independently lead projects and drive results
  • Proactive, collaborative, and ownership-driven mindset

Recruitment Process

※The process may change depending on the situation, and if there is a change, separate guidance will be provided to the applicant.

Notifications

  • Those who have no disqualification for overseas travel (must have completed or be exempt from military service)
  • Persons with disabilities and persons eligible for national protection will be given preferential treatment in accordance with relevant laws when providing support.
  • All positions have a probationary period of three months, and the probationary contract may be extended or terminated depending on the evaluation.
  • If there are any false information in the submission or in the recruitment process, acceptance may be cancelled.
  • The process may change depending on the situation, and if there is a change, separate guidance will be provided to the applicant.
  • All recruitments are occasional. So if successful applicants occur, the recruitment announcement may be closed early.
  • If the final assessment does not meet internal standards, recruitment may be cancelled.
  • Personal information, including your resume, will be kept for up to two years from the date of notification of the final result of the recruitment process. But the information can be deleted if applicant requests.
  • Employee Benefits may be subject to change based on the company's budget and headquarters' policies.
  • As this recruitment process accepts applications and documents online only, submitted materials are not subject to return under the Fair Hiring Procedure Act. 
  • All application forms and supporting documents will be securely disposed of in accordance with relevant laws and regulations after the recruitment process is completed. 
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Product Marketing Manager
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